Using tips from salon pros from across the country who are thriving since reopening, we’ve created a gameplan to help you maximize your revenue while following guidelines and giving your clients the results they love.
Set aside a portion of your UI or PPP to reinvest in your service business. Focus on treatments that will make a remarkable difference in your clients’ hair and help you make more money while spending less time behind the chair.
SERVICE PRODUCT APPLICATIONS SERVICES SERVICE REVENUE POTENTIAL REVENUE
17 oz. Brazilian Bond Builder 100 $25 $2,500
12 oz. Brazilian Blowout Original 15 $275 $4,125
12 oz. Brazilian Blowout EXPRESS 24 $125 $3,000
  $9,625
With new guidelines, you’ll want to focus on ways to quickly close financial gaps and prevent future income loss due to a change in work hours. Prioritize scheduling your big ticket services like color, highlights and smoothing so that you can optimize your in-salon time and generate more revenue.
WEEKLY SCHEDULE BEFORE COVID-19:
Service Appts Ticket Price Hours Income
Color/Highlights 15 $90 25 $1,350
Hair Cut 5 $125 5 $625
Brazilian Blowout 2 $250 2.5 $500
  Total Hours 37.5 $2,350
WEEKLY SCHEDULE BEFORE COVID-19:
Service Appts Ticket Price Hours Income
Color/
Highlights
15 $90 25 $1,350
Hair Cut 5 $125 5 $625
Brazilian Blowout 2 $250 2.5 $500
Total Hours: 37.5 $2,350
WEEKLY SCHEDULE AFTER COVID-19:
Service Appts Price Hours Income
b3 Color/Highlights 10 $115 15 $1,150
Brazilian Blowout EXPRESS w/Hair Cut 5 $125 5 $625
Brazilian Blowout 3 $275 4 $825
  Total Hours 24 $2,600
  Hours Saved 13.5  
WEEKLY SCHEDULE AFTER COVID-19:
Service Appts Price Hours Income
b3 Color/
Highlights
10 $115 15 $1,150
Brazilian Blowout EXPRESS w/Hair Cut 5 $125 5 $625
Brazilian Blowout 3 $275 4 $825
Total Hours 24 $2,600
Hours Saved 13.5  
Chances are your clients have run out of their favorite care products by now. Be sure to stock shelves with products that prolong results while protecting and improving the quality of the hair. Now is also a great time to bundle retail into your services and add value for your clients.
Prevent gaps in your schedule by booking every client for their next service when they are checking out. They’ll appreciate having a set appointment and you can plan for that income. Keep a running list of clients you can call to fill in any cancellations should any prebooked guests need to reschedule.